Press Release: DEVILS LANDING Sponsorship Opportunities

FOR IMMEDIATE RELEASE

DEVILS LANDING Seeks Corporate Partners to Support Veteran Mental Health Through Outdoor Experiences

Maine-Based 501(c)(3) Organization Served 150+ Veterans Since 2021; Sponsorship Opportunities Now Available for 2025

[CITY, STATE] — [DATE] — DEVILS LANDING, a 501(c)(3) non-profit organization providing outdoor recreational experiences for veteran mental health support, is seeking corporate partners to fund transformation for Maine veterans in 2025.

Founded by Rick Haskell, a disabled Marine who healed himself through extreme outdoor challenges, DEVILS LANDING has grown from 4 Marines in 2021 to 63 veterans in Fall 2024—over 150 veterans served across five years on 42 acres of Maine wilderness. The organization operates on a simple model: fishing, hunting, and camping experiences that deliver measurable mental health outcomes. Zero member fees. Fully sponsor-funded.

"In 2017, I was rated permanently disabled by the VA," said Rick Haskell, founder of DEVILS LANDING. "Depression. Isolation. I needed more than clinical therapy. I needed to prove my disabilities did not define my limits. So I forced myself into the hardest outdoor challenges I could find. It worked. The environment forced focus. My mental health responded to challenge, not comfort. DEVILS LANDING exists because I tested the model on myself first."

The Problem: Veteran Mental Health Crisis

After military service, veterans face a crisis of connection. The brotherhood disappears. The accountability vanishes. Civilian life does not understand what veterans carry. According to the VA, 17 veterans die by suicide every day, and 30% of post-9/11 veterans experience PTSD. Veterans report isolation and loss of purpose as primary mental health barriers.

The Solution: Outdoor Experiences That Work

DEVILS LANDING provides what clinical therapy cannot: outdoor experiences that force focus, demand presence, and restore purpose. Veterans show up. They fish. They hunt. They talk when they need to and shut up when they do not. The environment does the work. The brotherhood provides the accountability.

"We are not running programs," Haskell explained. "We are creating experiences. Real outdoor challenges that veterans actually want. No charity handouts. No hero worship. Just peers supporting peers."

Sponsorship Opportunities for 2025

DEVILS LANDING is seeking corporate partners across three sponsorship tiers:

Basecamp Sponsor ($2,500/year): Ideal for local Maine businesses seeking community goodwill and brand visibility. Benefits include logo placement on the DEVILS LANDING website, recognition in quarterly newsletters, and social media promotion.

Brotherhood Sponsor ($7,500/year): Ideal for mid-to-large Maine employers with veteran workforces. Benefits include a Corporate Sponsor Day (4-6 employees experience DEVILS LANDING), featured placement in the annual impact report, and quarterly impact updates.

Founding Sponsor ($20,000+/year): Ideal for large corporations, foundations, and CSR programs requiring measurable impact reporting. Benefits include Founding Sponsor designation (limited to 3 partners), dedicated impact dashboard access, quarterly strategy calls with leadership, and naming rights opportunities.

"Sponsors are not funding overhead," Haskell said. "They are funding outdoor gear, property maintenance, event logistics, and safety training. Every dollar goes directly to veteran experiences."

Impact to Date

150+ Veterans Served since 2021
60+ Veterans Per Event (Fall 2024)
1,200+ Community Members
42 Acres of Healing Space in Maine
7 Years of Operations
$0 Member Cost (100% sponsor-funded)

Why DEVILS LANDING is Different

Unlike large national veteran organizations, DEVILS LANDING is intentionally small, tight-knit, and veteran-led. The organization does not rely on federal grants or membership dues. It is 100% sponsor-funded, ensuring veterans pay nothing to participate.

"Corporate America is full of veteran washing," Haskell said. "Sponsors want authentic veteran support. DEVILS LANDING has it because we live it. You cannot manufacture credibility with veterans. We are peer-led, grassroots, and founded by a Marine who needed healing himself. That is the difference."

About DEVILS LANDING

DEVILS LANDING is a 501(c)(3) non-profit organization based in Maine. Founded in 2021 by Rick Haskell, a disabled Marine, the organization provides outdoor recreational experiences that deliver measurable mental health outcomes for veterans. DEVILS LANDING operates on 42 acres of Maine wilderness and serves veterans through fishing, hunting, camping, and brotherhood-building experiences. All programs are free to veterans and fully sponsor-funded.

For more information or to discuss sponsorship opportunities, contact:

Rick Haskell Founder, DEVILS LANDING Email: [INSERT EMAIL] Phone: [INSERT PHONE] Website: www.luckydevildog.chat

Media Contact

[INSERT MEDIA CONTACT NAME] [INSERT TITLE] Email: [INSERT MEDIA EMAIL] Phone: [INSERT MEDIA PHONE]

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Press Release Distribution Guide

Target Media Outlets

Maine Media (Priority)

Portland Press Herald
Bangor Daily News
Maine Public Radio
WCSH 6 (NBC Portland)
WGME 13 (CBS Portland)
Mainebiz (business publication)
Down East Magazine

Veteran-Focused Media

Task & Purpose
Military Times
Stars and Stripes
We Are The Mighty
Coffee or Die Magazine
Veteran Community Project (VCP)

Regional Business Media

Portland Business Journal
New England Business Media
Maine Biz Conference outlets

National Veteran Support Publications

The American Legion Magazine
VFW Magazine
DAV (Disabled American Veterans) Magazine

Distribution Strategy

Option 1: Free Distribution (Grassroots)

Email directly to media contacts (use press release email template below)
Post on DEVILS LANDING website newsroom/press page
Share on LinkedIn, Facebook, Twitter with #VeteranSupport #MaineVeterans #MentalHealth
Send to local Maine chambers of commerce
Submit to free PR distribution sites (PRLog, 24-7 Press Release, Online PR Media)

Option 2: Paid Distribution (When Budget Allows)

PR Newswire ($500-$1,000 for regional distribution)
Business Wire ($400-$800 for targeted distribution)
PRWeb ($100-$400 for online distribution)

Press Release Email Template (For Direct Media Outreach)

Subject Line: PRESS RELEASE: Maine veteran organization seeks corporate partners for mental health support

Email Body:

Hi [Reporter/Editor Name],

I am sharing a press release that may be of interest to your audience.

DEVILS LANDING, a Maine-based 501(c)(3) non-profit, is seeking corporate partners to support veteran mental health through outdoor experiences. The organization has served 150+ veterans since 2021 and operates on 42 acres in Maine.

What makes this newsworthy:

Founded by a disabled Marine who tested the model on himself first (compelling personal story)
Local Maine organization (community impact angle)
Unique approach (outdoor experiences vs. clinical therapy)
Measurable outcomes (60+ veterans per event, zero dropouts)
Sponsorship opportunities for Maine businesses (economic/CSR angle)

Full press release attached. Happy to arrange an interview with founder Rick Haskell or provide additional background.

Best, [Your Name] [Your Title] DEVILS LANDING [Phone] [Email]

Media Pitch Angles (For Follow-Up Stories)

If media outlets pick up the press release, pitch these follow-up story angles:

Founder Profile: "From Disabled Marine to Healing 150+ Veterans: Rick Haskell's Story"
Impact Story: "How Outdoor Experiences Are Saving Veteran Lives in Maine"
Sponsor Feature: "Why [Company Name] Chose DEVILS LANDING for Their CSR Program"
Veteran Testimonial: "I Showed Up to Fish. I Stayed for the Brotherhood."
Property Tour: "Inside the 42 Acres Where Veterans Find Mental Reset"

Press Kit Assets (Prepare These for Media Requests)

High-res photos:
- Rick Haskell headshot
- Veterans fishing/hunting at property
- Group photo from Fall 2024 event (63 veterans)
- Aerial shot of 42-acre property
Video assets:
- 1-2 min founder story video (Rick telling his story)
- B-roll footage of outdoor experiences (fishing, hunting, camping)
- Veteran testimonial videos
Fact sheet:
- Organization overview
- Impact metrics
- Sponsorship tiers
- Contact info
Logos:
- DEVILS LANDING logo (high-res PNG, transparent background)
- "Proud Sponsor" badge (for sponsors to use)

Press release ready for distribution. Customize [BRACKETED FIELDS] before sending.